Weird Gym Analogy

Here’s something I sent to my list over a year ago.  I think the message is timeless…

Looking around the gym the other day I made a weird analogy. Yes… I was working out, honest, but I’m a people watcher so that’s what I was doing between sets.

I noticed there were two types of people at the gym. There were the people who knew what they were doing - they followed a circuit - 3 reps with these weights, 3 reps with those weights, etc. They went with purpose to each machine or set of weights, knowing what they were doing and how to do it.

Oh yeah, they did stop to joke around with their buddies who were also following a plan, maybe a different plan, but all were getting excellent results.

Their challenge was not to change the plan, but to increase the amount of weight. They have goals in mind and are going after and achieving them.

If their method is getting them results (apparently it is, just by looking at them) why should they deviate from their plan? If their method is getting them results, could their plan work for you too? Probably, although you would have to start with lighter weights. Same plan, smaller amounts. You’d have to work up to where they are now, but it is definitely possible.

The other type of people I observed at the gym? Newbies. They looked unsure and covertly glanced at others to see how a machine was used or how the weights were lifted. They’d rather not look “new” and ask questions but they’d tentatively try something out, often doing it too fast or incorrectly.

These newbies only did a machine or a weight one time instead of incorporating the repetitions that will get
them results. Then they moved on to another machine without giving the last one a chance to really work.

Do you think they saw results? Nope. So they quit after a week or two and move on to yoga or martial arts or a fad diet or the next promise.

1. Did they do their research and learn?
2. Did they ask for guidance or help? Did they find a mentor?
3. Did they really give it their all, again and again?
4. Did they have a clear cut plan to follow?
5. www.im-focused.com

One time does not get results. Repetition of something done correctly does.

Of course you know that I’m comparing successful marketers to struggling new marketers here. If you’re in the latter category, you know what you need to do. Find a good solid plan, stick to it until you see results, then add more weight to get even better results.

www.im-focused.com

Take care!