New update! My Cool Secret Blog Commenting Tool
January 11, 2011 · Print This Article
UPDATE! - The creator of this tool read this post, listened to what the commenters' said and is offering anyone reading this a discount ! Kudos to Joe Marsh, I've never seen this happen before and I want to say thank you (if you're coming back to read this post again.) Anyway, the special offer is good through January 30th. New update – the discount is over but read on to see what this tool is about and whether it would benefit you.
The original post…
This secret blog commenting tool helps me leap tall buildings in a single bound.
[Insert my head on Superman's body graphics here]
I'd like to tell you about it and what it's done for me. Not an official case study; more like an unofficial relaxed listing of benefits. The ride has been pretty cool!
But first I want to mention a few facts (as I see them):
1. Commenting on other blogs is a positive thing for the commenter in many ways. You can cement your status as an expert in your field, get traffic and comments to your site, build relationships that are not only fun but can result in successful business endeavors, and more.
2. Comments should add value to the poster's post or be encouraging or somehow be a part of the conversation, not spammy. Posting something like, "Awesome post man! Thanks!" won't get you anywhere.
Okay, now that we've established that commenting on blogs is a desirable activity, let's talk about WHEN to post a comment and on WHICH blogs.
First, to state the obvious, commenting on blogs that are similar or complimentary to yours is most advantageous for building your brand/expertness, getting targeted traffic, growing helpful relationships, and selling what you might be offering on your blog.
Yes, there will always be blogs you want to comment on because you enjoy what they write, but this post is not about that!
As far as when to post? Being one of the first is important, because then your comment is more likely to be read by everyone who reads the blog post. Honestly, do you, yourself, read every comment on a blog when there are 112, 47, or even 28? Nope. If your comment is one of the first, it gets read more and your link clicked more often, which means more traffic.
So here is the tool I use: Traffic Sponge (aff link)
Basically, you load in the RSS feeds of your favorite blogs, which is really simple, then tell it to let you know in a popup on your screen the very minute a new blog post has been posted. Viola! You know before the ink is dry and the blogger's had a chance to tell his subscribers that a post is ripe for commenting.
You can set the popup, which shows in the lower right corner of your screen, for the length of time you want it to stay open. I have mine set for a couple of minutes. If I've been away for a while I'll just click on the icon and see if my favorite bloggers have done anything in my absence.
It can also be set up to send you an email or a text message, but I'm good with the popup (see below).
These are the ways using Traffic Sponge has benefited me:
My blog traffic has increased.
My lists have grown in numbers. I don't always put the same website link. I'll usually rotate them or put the one that's most applicable to the blog I'm posting on.
My Alexa scores have improved (gone down).
I'm getting some much needed backlinks.
I'm building relationships with the blog owners, which is HUGE and has far-reaching implications.
- allowed me to ask for help and be helpful to others. We all have our strengths and weaknesses and like to help.
- kept my name in front of a marketer who had promised to promote one of my products. They remembered and promoted.
- led to an interview and a chance to show my expertise.
- resulted in bloggers asking for my affiliate links x 3 to helpful products I mentioned.
- meant a guest posting gig.
- was asked to do a JV project.
- led to getting a paid product for free!
The story here - I'd been commenting (as one of the first) regularly on 2 particular blogs. When I commented on Blog #2 about something they said about Blog #1, apparently Blog #1 noticed. Shortly after that I purchased a new tool from Blog #1 marketer and he refunded my money and personally thanked me for my comments on Blog #2 and said he appreciated me commenting on his own blog. Did you follow that? If not, the main takeaway is bloggers notice and appreciate your comments, especially if done with some regularity!
Disclaimer – Not all blogs are created equal as far as traffic goes. You have to look at your stats and judge for yourself. I was surprised to see that posting first on one popular IM blog sent very little traffic my way. But I think the more I comment there and build up my brand, the better.
Also, Traffic Sponge doesn't help me when the blogger posts while I'm sawing logs. I check it in the morning and comment where I want to. Note to self – Become fully awake and have some coffee before commenting.
Why is it secret? I don't think that many people know about it. At least I haven't seen it mentioned by anyone else.
I do like to have a little fun with Traffic Sponge and challenge myself sometimes. My biggest coup was being the FIRST commenter on Problogger one time! You can have different motives than mine, but it's a handy tool for getting notified of your favorite bloggers' posts as soon as they happen.